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AdCurve Definitions and Metrics

AdCurve Definitions and Metrics

About the terms and numbers we use in AdCurve

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11 articles in this collection
Written by Sam O'Neill

What is Time on Site and how is it measured?

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Written by Sam O'Neill
Updated over a week ago

What is the Floor Price?

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Written by Sam O'Neill
Updated over a week ago

What is ROI?

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Written by Sam O'Neill
Updated over a week ago

What is RoAS?

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Written by Sam O'Neill
Updated over a week ago

What is Margin?

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Written by Sam O'Neill
Updated over a week ago

What is CPC or eCPC?

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Written by Sam O'Neill
Updated over a week ago

What is Contributed Profit?

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Written by Sam O'Neill
Updated over a week ago

What is Contributed Revenue?

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Written by Sam O'Neill
Updated over a week ago

What is Attribution?

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Written by Sam O'Neill
Updated over a week ago

What is an Assist?

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Written by Sam O'Neill
Updated over a week ago

What is a Visit?

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Written by Sam O'Neill
Updated over a week ago